Andrew Kefford
Regional Managing Partner, Asia Pacific & MENA
Andrew established the RIAdvisory Asia Pacific & MENA business in 1998 and now works closely with the team which operates across this broad and diverse region.
Andrew’s experience is long and deep within the communications sector in Asia, having initially moved from London to join the leading advertising agency (Ogilvy and Mather) and then a founding partner of the regional creative agency (The Ball Partnership which was acquired by Havas). While working across many of the Asian markets, he resided in Hong Kong, Indonesia, Thailand before make Singapore his home.
Andrew stepped away from corporate life in 1992, establishing a Search and Recruitment Marcoms specialist (Advertising Advisory Centre), which became the sector leader in Southeast Asia. Following successful cooperation with RIAdvisory, as the firm developed its international services, he joined to ensure the successful implementation of RIAdvisory’s services across the region.
Andrew has advised a significant number of entrepreneurs in the region who have successfully sold their companies as well as many buyers, as they have expanded across the markets over the past 25 years, making full use of the extensive knowledge and relationships he has built throughout the region.
Outside of work (and despite decades of business travel), Andrew remains an ardent traveller, seeking out new places and experiences, dining and craft beer at every opportunity.
Recent Transactions
- MediaDonuts acquisition by Entravision
- VietBuzzAd acquisition by ADK
- Redder Asia acquisition by Dentsu
- Novus Media acquisition by Dentsu
- Band acquisition by Dentsu